Swachh Bharat Abhiyan (SBA) or Swachh Bharat Mission (SBM)


About SBM – Swachh Bharat Mission

To accelerate the efforts to achieve universal sanitation coverage and to put focus on sanitation, the Prime Minister of India, Shri Narendra Modi, launched the Swachh Bharat Mission on 2nd October, 2014. The Mission Coordinator shall be Secretary, Department of Drinking Water and Sanitation (DDWS), Ministry of Jalshakti with two Sub-Missions – the Swachh Bharat Mission (Gramin) and the Swachh Bharat Mission (Urban). The Mission aims to achieve a Swachh Bharat by 2019, as a fitting tribute to Mahatma Gandhi on his 150th birth anniversary.

Swachh Bharat mission (SBM)
Swachh Bharat Abhiyan (SBA)

PM launches Swachh Bharat Abhiyan

PM launches Swachh Bharat Abhiyan

Swachh Bharat Abhiyan (SBA) or Swachh Bharat Mission (SBM) is a nation-wide campaign in India for the period 2014 to 2019 that aims to clean up the streets, roads and infrastructure of India’s cities, towns, and rural areas. The campaign’s official name is in Hindi and translates to “Clean India Mission.

Slogan : One step towards cleanliness
Country : India
Prime Minister(s) Narendra Modi Launched : Raj Ghat, 2 October 2014; 4 years ago
Status : Active
Website : swachhbharat.mygov.in

The mission has two thrusts: Swachh Bharat Abhiyan (“gramin” or ‘rural’), which operates under the Ministry of Drinking Water and Sanitation; and Swachh Bharat Abhiyan (‘urban’), which operates under the Ministry of Housing and Urban Affairs.[4][5][6][7]
As part of the campaign, volunteers, known as Swachhagrahis, or “Ambassadors of cleanliness”, have promoted indoor plumbing and community approaches to sanitation (CAS) at the village level.[3] Other non-governmental activities include national real-time monitoring and updates from non-governmental organizations (NGOs) such as The Ugly Indian, Waste Warriors, and SWaCH Pune (Solid Waste Collection and Handling) that are working towards its ideas of Swachh Bharat.[8]
The government has constructed 86 million toilets since 2014, reducing the number of persons who openly defecate from 550 million to fewer than 150 million in 2018.[1]Many people continue to not use toilets despite having them.[9] The campaign has been criticized for using coercive approaches to force people to use toilets.[10][11]The most significant campaign of Indian government is the “Swach Bharat Abhiyan”. At India gate, the prime minister of India Narendra Modi led a pledge of cleanliness. Also, a walkthrough was organised at Rajpath. Ministers including Gokul Nath ,Joel Marian and Chief Minister Allen Samuel supported this movement.

Swachh Bharat Mission – Jan Andolan. First slide. Swachh Survekshan 2019 Award … SBM Toilets on Google Maps. Locate Nearest Toilet on Google Maps. Swachhata App.

Swachh Bharat Abhiyan (SBA) or Swachh Bharat Mission (SBM)Click Here.

The campaign was officially launched on 2 October 2014 at Rajghat, New Delhi by Prime Minister Narendra Modi. It is India’s largest cleanliness drive to date with three million government employees and students from all parts of India participating in 4,043 cities, towns, and rural areas. Modi has called the campaign Satyagrah se Swachhagrah in reference to Gandhi’s Champaran Satyagrahalaunched on 10 April 1917.[3]

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